October is Proust Month?

The blogger below states that October is Proust Month. I don't know if this is a universal celebration or only his. This is the link:

http://disputations.blogspot.com/2007_10_01_archive.html#7177044711565172009

I'm reading Madame Proust and finding good insights into the narrator as a young man, and also learning that he was 7 on that famous night at the beginning of the book.

Odette